Mental Health Marketing Agency
We help therapy practices scale through data-driven marketing.
When the weight of marketing and advertising is lifted, solo and group practices grow with less overwhelm.
AdaptAbility is based on over two decades of marketing and clinical experience. We will help you…
Get Continuous Clients
Worry Less
Do What You Love
Impact More Lives
Many mental health practices rely on traditional referral streams like provider networks and directories, but those channels aren’t enough.
Amplify your practice's impact and reach more people in need with compliant advertising and marketing.
We help therapists and counselors…
A well-developed brand and website distinguishes you from other providers. This makes it easier to remember you and keep you top of mind.
We can help you get in front of the people who are already looking for your services through strategic content, ads, and listings.
Social media algorithms are always changing, but our team stays up to date, so we can help you professionally and strategically leverage social media to meet your ideal clients right where they are.
To reach the clients who truly align with your mission—the ones who inspire your team and reaffirm your purpose—you need messaging that resonates. Our team will help you shape and share that message with clarity and impact.
We provide regular reports that demonstrate the effectiveness of this marketing through data: real data, real results, and real evidence.
How We Help
Data-driven Solutions
We get that data-driven decision-making is key for mental health practices when it comes to delivering the best care. We apply the same approach to your advertising and marketing efforts. Our tailored reports display crucial metrics, demonstrating how our strategies are working. This data informs a customized approach that aligns with your company’s specific needs.
Experience-Rooted Guidance
We provide marketing and advertising for counseling practices, grounded in real clinical experience. Our founder and CEO, Dr. Heather Maguire, has held leadership positions within clinical organizations. This experience, backed by our team of expert marketers, results in a unique blend of industry and marketing knowledge. It results in thoughtful, compliant marketing and advertising for therapists and counselors that reflects the realities of clinical work and the needs of the people you serve.
Compliance-focused Content
Our team stays up to date on the latest regulations and best practices in the mental health field. We use privacy-compliant software and tracking tools to ensure every aspect of your marketing is handled with the highest level of security and professionalism. With deep industry knowledge and a commitment to compliance, you can feel confident knowing your marketing is in expert hands.
Budget-based Solutions
Within all of our mental health advertising and marketing services, we are intentional about respecting the investment of our clients. If something isn’t working, our team works overtime behind the scenes to uncover the issue and test new strategies. We’re committed to getting you the results you need while remaining attentive to your budget.
Who We Help
AdaptAbility supports solo and group practices who...
- Need support with advertising, SEO, or content, and don’t want to do it alone anymore.
- Feel unsure about how to use their marketing budget in a way that actually helps them grow.
- Want a partner who understands their field and listens closely.
- Are ready to welcome new clients, but feel overwhelmed trying to get there.
Free Marketing Quiz for Therapists and Counselors
This free quiz helps therapy practice leaders assess their marketing across ten key areas, including website, messaging, follow-up, and community outreach.
Get a clear view of what’s working, what needs attention, and where to focus next.
Start the quiz today and remove the guesswork from growth.
What happens when you make the call?
Once you submit an inquiry, you can expect to hear from someone on our team within a business day. From there, we’ll jump on a discovery call to discuss your needs. This call helps us determine if we are the best fit for you and your needs.
During the call, we will walk you through a marketing strategy that can be customized based on your business. This strategy is multifaceted and may include a combination of content creation (e.g., social media), technical support, search engine optimization (SEO), and ad services.
After the discovery call, we’ll put together a quote based on our discussion, along with tailored recommendations to help you meet your goals. We view this as a collaborative process, where your insights and preferences are valued.
During this phase, we’ll walk you through our suggestions, explaining the reasoning behind them so you can make informed decisions. Each recommendation is backed by both marketing and clinical expertise and is designed with your unique needs in mind.
Our top priority is helping you achieve your goals. We recommend services with your success in mind and are happy to walk through all of the options with you.
1. Accept our Quote
If you accept the quote, first and foremost, our team will high-five each other! Then we will send over a contract and get started right away with an onboarding call.
2. Learn about you
In the first month, we will closely work with you to learn the business and refine the marketing strategy. This ensures everything is built around your business needs.
3. Start Creating
During this time, we will also collect any assets we need and make sure all required tech is set up. Then it’s time to start creating!
4. Report Results
From then on, we will collect data, report results to you, and continuously refine our approach to drive meaningful results.
Performance Backed by Data
We help therapy practices show up more often, generate more inquiries, and make better use of their marketing budgets.
The numbers below reflect the kind of outcomes our team has delivered. While every practice is different, these results show what’s possible with consistent, well-managed advertising.
Audience Reached
We’ve helped clients build stronger brands seen by millions of people searching for services.
Prospective Clients
Our campaigns have brought in thousands of leads for our clients.
Return on Investment
Our clients see an average of 3X improvement in ROI on their marketing spend.
Our Founder
Dr. Heather Maguire: Founder & CEO
With extensive experience leading organizations that serve neurodivergent clients, Heather understands our field’s unique challenges and opportunities. Many providers have little to no marketing presence, limiting their ability to reach those in their communities who need their services the most. By adopting the right mix of marketing strategies, people will more easily find you. Reimagine what marketing could look like for your company. We’re the therapy marketing agency here to support you every step of the way.
Could AdaptAbility Marketing be the right partner for you?
Schedule a chat with our founder, Dr. Heather Maguire, today. Even if it’s just a conversation, it will be worthwhile.